Friday, September 9, 2011

Nikon to foray into mirrorless digital camera market


Nikon Corp will enter the market for lightweight, interchangeable-lens digital cameras and release its first product with a mirrorless design later this year, the Nikkei business daily reported.

Canon and Nikon have seen a decline in market share in their native Japan after strong sales in the mirrorless compact system camera market.

According to a research by BCN Inc, a research firm, the combined market share of Canon and Nikon has fallen by 35% while big rival Sony has increased its share twofold.

Other major camera brands, including Olympus, Sony, Pentax, Panasonic, Ricoh and Samsung already have compact system cameras in the market, but Nikon and Canon have so far neglected to join.

Read Full Article Here

No comments:

Post a Comment